Modern Selling

The evolution of IT resellers

The dynamics of B2B sales has changed the way you have to sell and interact with your customers.

Meet the powerful platform powering modern selling in the digital economy.

Watch the video

B2B buyers are increasingly digitally savvy and self-educated. They prefer to not interact with a salesperson when gathering product or service information, tracking deliveries and shipping times, and buying a product or service.

59% of B2B buyers prefer not to interact with humans via phone.

90% of B2B buyers prefer to buy online when they have decided what to buy.

Adapt or decline

Amazon business is taking more and more market share. They are now going after B2B.

However as a reseller you have key differentiators and value add. Embracing the strategies listed below and moving to a modern selling strategy will enable you to improve customer experience and drives profitable growth.

The principles of Modern Selling

Stock in the channel have defined 7 keys principles you must adopt to become modern sellers.

Becoming a Modern seller is hard

It is difficult to change to this new world. Our comprehensive toolset will enable you.

To mention just one feature, collaborative quoting, think how much better your business would be if you had quotes and projects online - with shared spaces to add resources and details that can be edited in real time - with the sales people informed the customer is looking at the project and popping up chat, or even moving to video or voice directly from your web page.

With just this, one of many tools, think how much more effective your sales process could become.

Stock in the channel - used by over 20,000 IT resellers

We run demos, webinars and have resources to help you evaluate our offer and more than that we would love to meet you